Rank Ranger Blog

Use Keyword Rank Distribution for High Impact Results

September 2, 2013 | Posted by Rank Ranger

The Keyword Rank Distribution graph provides an analysis that visually demonstrates results of strong SEO efforts and/or lack thereof. One-click export to PDF makes it easy for SEO professionals to share this high impact report with customers - or to add to your portfolio to attract new customers.

Keyword Rank Distribution - Example of site in need of professional SEO

Keyword Rank Distribution Report example 1

In the above example we see a clear demonstration that over time this domain has suffered possibly from a lack of professional SEO and/or Google Penalties.
Analysis:

In April 32.73% of their 330 keywords ranked in the #4 to #10 position & 3.64% in the top 3
In May we see they've slightly increased the number of keywords, there was a Google Algorithm change, the 3.64% of keywords that had been ranking in the top 3 disappeared, and keywords in the #4 to #10 position dropped from 108 to 94 (32.73% to 27.57%)
June brought with it more Google algorithm changes plunging the number of keywords in positions #4 to #10 down from 94 to 44 keywords (27.57% to 13.33% of total keywords)
In July we see some recovery of the #4 to #10 position, yet 56.89% of the keywords aren't ranking at all.

Keyword Rank Distribution - Example of site receiving professional SEO

In this second example we can see positive SEO work being done for this domain from their success between March and July of:

transforming from 4 to 42 the number of keywords in the #1 to #3 spots
improving from 54 to 85 the number of keywords in position #4 to #10
significantly reducing the percentage of keywords that weren't ranking at all in February with many now in the top 50 positions.

The Keyword Rank Distribution graph is located on Rank Ranger's Track tab, is easy to set up and with one-click can be exported to PDF or added to your White Label PDF Reports (you can also enable it for client view in your White Label Portal).

This is the second of three new reports we plan to share with you in the coming weeks. We're always looking for new ways to help your SEO business run smarter, faster and easier! You can contact us by email, or jump into a conversation with us on Facebook or Twitter to share your ideas and requests, or just to say "hi" and let us know if you like this new report!

About The Author

Rank Ranger

Follow @MordyOberstein

Rank Ranger is an SEO Platform designed to standardize management and reporting for the digital marketing world by filling the need for a comprehensive online marketing platform capable of tracking & monitoring campaign data, integrated with 3rd party software and services, providing fully personalized and customized reporting, 100% white label automated reports and a branded web interface.